simPRO, One of the World’s Leading Providers of Field Service Management Software, Secures K1 Growth Investment of Over US $ 350 Million | New


Brisbane, Australia, 23 November 2021 / PRNewswire / – simPRO, the global leader in field service management software, today announced it has secured an investment of more than $ 350 million of K1 Investment management, with the participation of the existing investor Level Equity. In addition, simPRO announced the acquisition of ClockShark, a US timesheet and scheduling platform, as well as AroFlo, a Australiaprovider of task management software. Together, the companies support the full lifecycle of a field service organization, from single operator or small business to larger and more complex businesses and franchises.

simPRO helps field service business owners increase revenue and profitability by reducing their reliance on paper-based workflows. With a dedication to continuous product innovation, the company has grown rapidly as customers around the world seek to sustain their businesses with end-to-end cloud-based software.

“This investment marks the next step in simPRO’s exciting growth journey,” said Sean Diljore, CEO of simPRO. “Our mission is to build a world where field service businesses can thrive. This mission will continue to be our focus as we accelerate our expansion and product development efforts. We will continue to add to our suite of features and develop new capabilities to support even more business owners in the global trade and construction industries. “

In addition to supporting recent acquisitions, the funding will be used to accelerate product investment and grow global operations across the company. The management teams of simPRO, ClockShark and AroFlo will operate independently, including ongoing service on existing products.

“We are delighted to welcome ClockShark and AroFlo to the simPRO family, ”said Diljore. “Both companies are leaders in their fields and provide incredibly valuable product offerings that will benefit our combined customer bases and help our customers increase their revenues. We look forward to growing together and creating a range of solutions for the field service and construction industries. “

“We are excited to start this path with simPRO and K1,” said Mitchell Cliff, CEO of ClockShark. “This opens up many opportunities for ClockShark as a company and for the customers we serve. We have chosen to move forward with simPRO because of its global footprint which will give us access to additional markets, customers and resources relevant to ClockShark customers. “

CEO of AroFlo Guy arrowsmith echoes this sentiment. “This opportunity with simPRO and K1 allows AroFlo to continue on its growth trajectory while providing the same great product and service to its customers. We are excited to see what the future holds for all of our brands and what we can do. together for the field services and construction industries.

Combined, the platforms are trusted by more than 17,000 companies, 320,000 users and have more than 500 employees in offices across Australia, New Zealand, the UK and United States, with continued expansion planned in all geographies.

“K1 has sought to invest in a global leader in its category that is transforming the way field service operators do business,” said Simon yu, senior vice president at K1. “SimPRO’s global growth momentum will only accelerate with the complementary acquisitions of ClockShark and AroFlo. K1 is excited to partner with Sean and his team to create a platform capable of supporting the widest range of customers with industry-leading solutions, on a global scale. “

About simPRO

simPRO is a global SaaS company providing field service management solutions to the trade and specialty contract industries. With 200,000 users in Australia, New Zealand, United States and the UK, our verticals broadly include security professionals, plumbers, electricians, HVAC, solar power and data networks.

Led by CEO Sean Diljore and headquartered at Brisbane, Australia, simPRO’s cloud-based software is an end-to-end field service management solution that streamlines field workflows to maximize workforce, enable business growth and increase profits.

simPRO has over 200,000 users and 400 employees in five global offices.

Want to know more about simPRO? Visit our website.

About ClockShark

ClockShark is the leading time tracking and scheduling software designed for construction, field service, and franchises who want a simpler way to track employee time for dispersed teams, run payroll quickly and accurately and understand the costs of the work. Over 8,000 customers have replaced the hassle of paper timesheets with software that makes it easier to manage their work, their people, their time and their bottom line.

About AroFlo

AroFlo is a cloud-based field service management system for the trade and construction industries with over 25,000 users across Australia and New Zealand companies in plumbing, electricity, HVAC, facilities management, among others.

AroFlo helps commercial organizations transform the way they manage customer relationships, maintain assets, track inventory, execute compliance, plan teams and optimize cash flow. Highly scalable and adaptable to any operational requirement, AroFlo gives office and field teams the power of cloud-based automation and reporting at their fingertips.

About K1

K1 is a global investment firm that builds leading enterprise software companies. K1 partners with strong leadership teams at high growth technology companies to help them drive positive results. With over 110 professionals, K1 and its operating subsidiary, K1 Operations LLC, are changing the industry landscape with operations-driven growth strategies designed to rapidly scale portfolio companies. Since company formation, K1 has partnered with over 170 enterprise software companies including industry leaders such as Apttus, Buildium, Checkmarx, Clarizen, ControlUp, Emburse, FMG Suite, Granicus, IronScales, Litera Microsystems, Onit, Rave Mobile Safety, RFPIO, Smarsh, WorkForce Software and Zapproved. For more information visit and follow LinkedIn.

About level equity

Situated at New York, New York State and San Francisco, California, Level Equity is a private equity firm focused on providing capital to fast growing software and Internet companies. The company manages more $ 2.9 billion through a series of long-term committed investment partnerships. For more information on Tier Equity, visit

Media contact

Jennifer pringle

SimPRO Pty Ltd software

[email protected]


Media contact:

Holland Eichorn

Kickstand communications

[email protected]


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